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Our Digital Marketing Deep Dive is an expert-led analysis of your website & digital marketing. Benchmarking you against the competition, uncovering hidden opportunities, fixing blind spots & putting your hotel on the path to more direct bookings.
Whether you’re an in-house team planning a new strategy, a hotel marketer reviewing your current agency, or an agency partner; our Digital Marketing Deep Dive Analysis removes uncertainty giving you the insights you need to drive real results.
Our clients don’t guess - they use our insights and recommendations to make smarter marketing decisions & confidently move forward with an online strategy that works.
Priority issues that need to be addressed quickly
Opportunities to excel
Quick wins, as well as long-term fixes
Clear recommendations & next steps
The Regent Hotel hit 100% occupancy within 3 months of delivering the SEO & PPC recommendations from our Digital Marketing Deep Dive.
An issue with Geotargeting was highlighted in our Digital Marketing Deep Dive. After fixing this issue Woolacombe Bay’s return on ad spend doubled within just one month. Working with Big Bear to apply the recommendations consistently led to them achieving 10x return on their ad spend within 12 months.
We highlighted an over reliance on branded traffic during the Deep Dive & after implementing our recommendations, their website traffic has doubled year-on-year. Working with Big Bear on a longer term basis to implement our recommendations led to them regularly achieving 15x return on their ad spend.
We start with a Zoom call to dig into your current direct marketing efforts, revenue goals, & existing challenges.
Together we handpick 2-3 similar hotels or local competitors & review how you stack up across key metrics and tactics.
We conduct a full diagnostic of your hotel’s website & digital marketing activities.
• Website Health Check
• Paid Media Review (Google Ads)
• SEO Review
• Social Media Review
You receive an in-depth PDF report full of actionable insights & recommendations. Visuals, graphs & screen captures simplify complicated information, so you know where to begin to make the biggest impact first.
We walk you through the report on a Zoom call, making sure you know exactly what to do next - whether you decide to implement in-house or want our team’s help.
If you have an in-house team or digital partner, they can implement our recommendations.
If you’d like to find out how our expert team can implement for you, please get in touch.
100% focused on hotels & hospitality
Built on proven frameworks and real-world data - no guesswork
No fluff - just action-ready insights
Run by a boutique team of hotel digital marketing experts
Unbiased & honest opinions - if you’re doing great we’ll tell you!
If you are looking to reduce reliance on OTAs & build a predictable system for driving more direct bookings, the Digital Marketing Deep Dive is exactly what you need to get you started.