The Cambridgeshire & Peterborough Combined Authority’s “Rail Summit” put the Ely Area Capacity Enhancements front and centre of national transport investment discussion.

Co-chaired by CPCA Mayor Dr Nik Johnson and the Rt Hon Norman Baker (Campaign for Better Transport), the Summit brought together local political leaders, rail industry experts, freight operators, and business representatives to press a unified case for expanding rail capacity at Ely Junction.

The Cambridgeshire & Peterborough Combined Authority were campaigning for vital rail improvements, that would bring huge opportunity to the region. They required event branding for their summit, as well as a prospectus they could present to government to state their case.

The prospectus was vital to the project's success and needed to collate information from many documents to effectively communicate their proposal.

• Logo Design
• Event Branding
• Collation of information from internal and external documents
• Copywriting
• Social Post graphics
• Social Media Toolkit
• Prospectus Design
• Event collateral including banners & posters

The Rail Summit was supported by a clear, cohesive identity and a professionally designed prospectus that helped bring a large amount of technical and stakeholder information into one focused, accessible document.

The event branding, social assets and supporting collateral gave the campaign a consistent visual presence, while the prospectus provided the Combined Authority with a stronger way to communicate the case for investment in the Ely Area Capacity Enhancements to government and other stakeholders.

“Working with the Big Bear is always a pleasure, they have now delivered large, medium and small projects for us, all delivered with the same gusto and enthusiasm, I definitely see these guys as our ‘go-to’ team.”

Chris George
‍Cambridge & Peterborough Combined Authority